With data fueling modern-day marketing, Troparé hands marketers the tools to operate, query, and master this phenomenon without requiring any technical expertise, background, or training. Marketing professionals are able to single-handedly manage numerous sources of data, querying massive databases, select micro-targeted campaign audiences, conduct A/B testing, discover lookalike audiences, and much more, all without writing a single line of code.
Additionally, our DataBlender allows marketing to utilize all of their available data without having to worry about duplicate files, integration challenges, and more.
Marketing professionals benefit most from:
Having all fundamental modern-day marketing solutions wrapped into one high speed self-service data management studio – completely independent from IT.
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Get structured and trackable insights on marketing campaign success via sales disposition updates and reporting.
Eliminate the heavy dependence on IT to operate your every data need.
Utilize rigorous built-in data cleansing and transformation features, easily combine, match, or append various sources of first and third-party data to enrich customer insights, prevent de-duplication, etc.
Get vast analytical insights through built-in statistical tests and data visualization.
Accurately apply machine learning to create lookalike audiences, predict purchase propensity, pinpoint your most profitable target audience, and stay on top of the customer journey.